The Wealthiest YouTubers in 2025: Who’s Earning the Most?

In the dynamic world of YouTube, content creators have transformed their passions into lucrative careers, amassing substantial wealth along the way.

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As of 2025, let’s dive into the lives of the wealthiest YouTubers, exploring their ages, nationalities, niches, and impressive earnings.​

1. Mr Beast (Jimmy Donaldson) – Age: 26

• Nationality: American​
• Niche: Extravagant challenges, philanthropy, high-budget stunts​
• Subscribers: Approximately 370 million​
• Estimated Net Worth: Around $500 million​
• Annual Earnings: Approximately $50 million​
• Year Started on YouTube: 2012​

Jimmy Donaldson, better known as MrBeast, has redefined content creation with his over-the-top challenges and philanthropic endeavors. From giving away islands to funding life-changing surgeries, his generosity knows no bounds. In 2025, he’s not just a YouTuber; he’s a mogul, with ventures like Feastables and the reality series “Beast Games” on Amazon Prime. ​

2. Vlad and Niki – Ages: 12 & 10

• Ages: Vladislav Vashketov (12), Nikita Vashketov (10)​
• Nationality: Russian-American​
• Niche: Children’s entertainment, imaginative play, travel adventures​
• Subscribers: 135 million​
• Total Views: Over 102.6 billion​
• Annual Earnings: Estimated between $4.9 million – $78.5 million​
• Year Started on YouTube: 2018​

These young brothers have captivated children worldwide with their playful antics and adventures. With a subscriber base larger than some countries’ populations, they’re proof that sibling rivalry can indeed be profitable.​

3. Like Nastya (Anastasia Radzinskaya) – Age: 11

• Nationality: Russian-American​
• Niche: Children’s entertainment, daily fun tasks, cognitive development activities​
• Subscribers: 126 million​
• Estimated Net Worth: Approximately $190 million​
• Annual Earnings: Estimated between $2.5 million – $39.7 million​
• Year Started on YouTube: 2016​

Anastasia, affectionately known as “Nastya,” turned her early health challenges into a global platform promoting joy and learning. Her colorful videos are a staple in households with young children, making her a beloved figure among the preschool crowd.​

4. PewDiePie (Felix Arvid Ulf Kjellberg) – Age: 35​

• Nationality: Swedish​
• Niche: Gaming, vlogs, comedy sketches, internet culture commentary​
• Subscribers: 110 million​
• Estimated Net Worth: Approximately $250 million​
• Annual Earnings: Varies; continues to earn from past content and brand collaborations​
• Year Started on YouTube: 2006​

Felix, aka PewDiePie, remains a titan in the YouTube realm. From his early days of “Let’s Play” videos to becoming a cultural phenomenon, he’s mastered the art of staying relevant. His content evolution mirrors the platform’s growth, making him a case study in digital longevity.​

5. Ryan Kaji (Ryan’s World) – Age: 13​

• Nationality: American​
• Niche: Toy reviews, science experiments, music videos, skits, challenges​
• Subscribers: 38.9 million​
• Estimated Net Worth: Approximately $210 million​
• Annual Earnings: Exceeded $100 million in 2024​
• Year Started on YouTube: 2015​

Ryan started as a toy reviewer and has since expanded his empire to include educational content, merchandise, and even his own line of toys. Balancing school and a media empire isn’t easy, but Ryan makes it look like child’s play.​

6. Jake Paul – Age: 28​

• Nationality: American​
• Niche: Vlogs, boxing, music​
• Subscribers: 30 million​
• The Irish Sun
• Estimated Net Worth: Approximately $310 million​
• Annual Earnings: Approximately $13.6 million​
• Year Started on YouTube: 2013​

Jake Paul has transitioned from Vine to YouTube sensation to professional boxer. His controversial antics keep him in the headlines, and his boxing matches draw massive pay-per-view numbers, adding to his substantial income.​

7. Logan Paul – Age: 30​

• Nationality: American​
• Niche: Vlogs, boxing, podcasts​
• Subscribers: 28 million​
• Estimated Net Worth: Approximately $245 million​
• Annual Earnings:

 

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