Fashion

Veekee James: Meet Nigerian Fashion Designer Extraordinaire & Red-Carpet Favorite

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Veekee James has quickly gained a reputation for her stunning bridal and evening gown designs.

The Akwa Ibom indigene has become known for her intricate detailing, impeccable craftsmanship, and use of luxurious fabrics. She has made a significant mark on Nigeria’s fashion landscape in a relatively short time.

The 29-year old, whose full name is Victoria James-Atere, established her fashion brand, “Veekee James” in Lagos, where she quickly gained recognition for her avant-garde and elegant designs.

Victoria James-Atere, a.k.a Veekee James; the founder of Veekee James fashion

Specializing in custom bridal gowns, red-carpet dresses, and bespoke evening wear, her designs have become synonymous with sophistication and attention to detail.

Veekee’s journey into the world of fashion began with a passion for design and creativity, which she nurtured as a student. She pursued her dreams and refined her skills, ultimately launching her own brand.

Nollywood film-maker, Funke Akidele, in a Veekee James design

Career and Rise to Fame

Her breakthrough came when prominent Nigerian celebrities like Nancy Isime, Toke Makinwa, and Sharon Ooja started wearing her dresses on the red carpet and at high-profile events. Veekee’s designs are also known for their intricate beading, lacework, and body-hugging silhouettes. This have made her brand become a go-to for brides and fashion enthusiasts.

One of her most notable accomplishments was designing Erica Nlewedim’s show-stopping outfits for her birthday shoot, which captured national attention.

Her signature bridal dresses, featuring detailed embellishments and perfect fit, have become highly sought after, placing her among the most in-demand designers in Nigeria.

OAP Toke Makinwa adorning a Veekee James

Accomplishments

Veekee has dressed numerous Nigerian celebrities, including top influencers and actresses like Nancy Isime, Sharon Ooja, and BBNaija stars.

Her designs are also considered a favourite among Nigerian brides looking for glamorous and custom-made wedding gowns.

In 2021, she was the recipient of the AMVCA for best designer of the year.

Actress Uche Montana dressed by Veekee James

Red Carpet Features

Veekee’s designs have been showcased on major red carpets. They include AMVCA (Africa Magic Viewers’ Choice Awards) and other fashion-forward events across Nigeria.

With a large following on Instagram, she has used the platform to showcase her work, making her designs highly visible and desirable for both local and international clients.

In June 2024, she made the prestigious Forbes Africa’s 30 Under 30 list.

Star actress, Osas Ighodaro in an evening gown by Veekee James

Controversies

Like many fashion icons, Veekee James has faced her share of controversies. One of the most notable was her involvement in a dispute over design originality. Some critics had claimed that her creations resembled those of international designers. However, Veekee has consistently defended her work, emphasizing the uniqueness and creativity behind her brand.

In another instance, a few brides alleged issues with late delivery of their wedding gowns. Such complaints are not uncommon in the high-pressure fashion industry. That notwithstanding, Veekee James has remained professional, addressing client concerns as they arise.

Dr. Lade Neon Adejo on a VK.

Future Prospects

Despite some challenges, Veekee James remains one of the most promising designers in Nigeria’s fashion industry.

She has demonstrated an ability to consistently produce visually stunning and meticulously crafted pieces. This will ensure that she will continue to be a dominant force in bridal and haute couture fashion.

Veekee James’ design for South African presenter Bonang Matheba

Veekee James

Photo Credit: instagram.com/veekeejames_official

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